Carema editorial
Creator Playbook · 2026
Carema
Miami, Florida

Welcome to Carema.

A boutique built around style, confidence, and personal connection.

At Carema, we don't ask creators to sell. We ask them to share.

We want your audience to discover our pieces the same way you would recommend them to a friend — honestly, naturally, without a script.

Your First Carema Experience.

01
Receive your Carema package
Selected pieces chosen for your style and audience.
02
Create three TikTok videos
Unboxing, styling, and your favorite detail. No brief required.
03
Share your honest experience
Your perspective is the value. We're not looking for perfection.
04
Earn commission through TikTok Shop
Every purchase made through your link generates a commission automatically.
05
Unlock future collections
Creators who align with the Carema experience grow with us.

The Three Videos.

Three moments. Each one simple. Together, they tell the full story.

Video 01
Unboxing
  • The packaging, as you open it
  • Signature scent — the first impression
  • Your honest first reaction
Video 02
Styling
  • One piece from your package
  • Up to three ways to wear it
  • Your personal approach to it
Video 03
Your Favorite Part
  • The detail you loved most
  • Why you would actually wear it
  • What it made you feel

How to Show Up.

Do
  • Be yourself
  • Use the TikTok Shop product link
  • Share real opinions
  • Show how you wear it
  • Speak naturally
Don't
  • Mention websites or outside links
  • Ask people to DM you
  • Use urgency or pressure language
  • Focus on discounts or pricing
  • Read from a script

What You Receive.

  • Complimentary Carema products selected for you
  • Earn commission automatically through TikTok Shop
  • Early access to selected collections
  • Opportunity to participate in future campaigns

We care more about authentic content than aggressive selling.

The Heart Behind Carema.

Hi, I'm Carla.

My mother and I started Carema with one idea: helping women feel confident in themselves through what they wear.

Every piece we select, every package we send, and every experience we create starts with that idea.

Thank you for being part of this journey.

I can't wait to see what you create.

Carla Prado signature
Founder, Carema Boutique
Carla & Irenia Prado — Founders, Carema Boutique
What's next

Grow With Carema.

Creators who align with the Carema experience may be invited to future product releases, seasonal campaigns, and long-term collaborations.

We hope this is the beginning of something beautiful.

Interested in collaborating with Carema?

info@caremaboutique.com